Free for digital agencies

Stop guessing if your agency
is financially healthy

Upload your Xero P&L or enter your numbers manually. Get a 0–100 score, peer benchmarks, and AI-driven actions — in under 2 minutes.

Score my agency — it's free → See a sample report

No sign-up required Results in under 2 minutes No credit card

6
Financial ratios tracked
50+
Agency benchmarks
<2 min
Time to your score
Free
Always, no catch

Works with the tools agencies already use

X
Xero
QB
QuickBooks
Sf
Salesforce
Fb
FreeAgent
Sl
Slack
CSV
Any CSV
How it works

Three steps to a clear picture

No accountant required. No jargon. Just your numbers and an honest answer in minutes.

→
1

Upload your data

Drop in a Xero or QuickBooks P&L CSV export, or enter your key figures manually. Takes under 2 minutes either way.

→
2

Get your 0–100 score

We calculate 6 financial ratios built specifically for digital agencies, then combine them into a single health score.

3

See how you compare

Your ratios are benchmarked against 50+ industry data points. AI identifies your top risks and gives specific next actions.

What you get

6 ratios built for how agencies actually work

Generic accounting tools weren't designed for service businesses. These ratios are calibrated for agency-specific risks: client concentration, utilisation, and cash cycles.

Run your free analysis →
Client risk
Revenue Concentration
Collections
Days Sales Outstanding
Survival
Cash Runway
Profitability
Gross Margin
Cost control
Expense vs Revenue Growth
Efficiency
Revenue per Employee
Sample report

See exactly what you'll receive

Every analysis produces a scored breakdown, a real peer comparison, an AI-written diagnosis, and a downloadable PDF — all in under 2 minutes.

  • 0–100 overall financial health score
  • 6 scored ratios with industry benchmarks
  • Percentile ranking vs similar-sized agencies
  • AI-written diagnosis of your top 3 risks
  • Specific recommended actions to improve
  • Downloadable PDF to share with your team
Try it free →
ScoreMyAgency Financial Health Report
90
Healthy
Financial Health Score
Top 18% of agencies
Revenue Concentration 10/10 · 20.0% · Top 78%
Days Sales Outstanding 10/10 · 19.4 days · Top 82%
Cash Runway 7/10 · 5.4 months · Top 71%
Gross Margin 8/10 · 61.0% · Top 65%
Expense vs Revenue Growth 10/10 · −5.7% · Top 79%
Revenue per Employee 8/10 · €96,400 · Top 68%
AI Diagnosis: Strong overall health. Your cash collection speed (DSO 19.4 days) is exceptional — top 18% of agencies. Focus on gross margin improvement; at 61% you're below the 65% agency benchmark. Consider renegotiating contractor rates or raising retainer fees.
🔒
No raw data stored
Your financial inputs are never saved. Only anonymized ratios power the benchmarks — no names, no identifiers, no way to trace data back to you.
🤖
Powered by Claude AI
Built on Anthropic's Claude — enterprise-grade AI used by thousands of businesses globally.
📊
Real industry benchmarks
Benchmarked against 50+ agency data points from industry research — not made-up numbers.
⚡
No friction, no lock-in
No account, no credit card, no sales call. Results in under 2 minutes, every time.
Common questions

Got questions? We've got answers.

Everything you need to know before you start.

Is it really free?+
Yes, completely. There's no freemium tier, no trial, no credit card. ScoreMyAgency is free for all digital agencies. The tool is built to help the community, not to upsell you into a subscription.
Is my financial data safe?+
Your raw financial data (revenue, costs, cash balance, headcount) is never stored. Once your report generates, it's gone. We save only anonymized ratio scores — like gross margin percentage and DSO — with no agency name or identifying details. This is what powers the peer benchmarks. There's no way to trace a data point back to your agency.
Do I need to use Xero or QuickBooks?+
No. While we support direct CSV exports from Xero and QuickBooks Online for the smoothest experience, you can also enter your numbers manually. If you have a P&L in any format, you can use it.
How accurate are the benchmarks?+
Our benchmarks are sourced from publicly available industry research on digital agencies and aggregated from 50+ data points. They're calibrated for agency-type businesses, not generic SMEs.
What size agency is this built for?+
ScoreMyAgency works best for digital agencies with 2–100 employees. The benchmarks and ratios are calibrated for this range. Freelancers and large networks may find some metrics less relevant.
Can I share my report with my team?+
Yes. Every report includes a downloadable PDF you can share with your management team, investors, or accountant. It's formatted to be clear to non-financial readers too.
From the blog

Agency finance, explained plainly

Profitability

What Is a Good Gross Margin for a Digital Agency?

Typical ranges, what affects your margin, and how to tell if you're running a real agency or an expensive staffing operation.

Read more →
Risk

Revenue Concentration Risk: Is Your Agency Too Dependent on One Client?

If your biggest client is more than 25% of revenue, you're one phone call away from a crisis.

Read more →
Cash Flow

How to Calculate Days Sales Outstanding for Your Agency

DSO measures how fast your agency gets paid. Learn the formula, what good looks like, and how to close the gap.

Read more →
View all posts →
Free tool

Model your agency's future

What happens if you lose your biggest client? What if you hire 3 more people? Use our free simulator to stress-test your agency's finances before it matters.

Try the Simulator →

Ready to know your real number?

Takes 2 minutes. No sign-up, no credit card, no fluff.

Score my agency — it's free → See a sample report

No account required  ·  Works with Xero, QuickBooks, or manual entry